[ Case Study ]
SUJIMOTO
Brief Intro: Sujimoto is one of the biggest luxury real estate development companies in Lagos Nigeria. A 2-bed apartment in “TheLeornardobysujimoto” was sold for $750,000 when I was hired. They are currently constructing the tallest skyscraper in Nigeria named TheLeornardobysujimoto. Other luxury estate projects they have are, TheLucreziabysujimoto, Guilianobysujimoto, TheS-Hotelbysujimoto, TheQueenAMinabysujimoto and #TheSujimotoPlaza.
Problem:
Sujimoto – Needed an SEO specialist that will increase its brand keyword dominance in Nigeria and globally by 20% in 6 months.
- They also needed to improve their local SEO strategy to increase it dominance in Ikoyi, Victoria Island, Lekki, and other top-rich locations in Lagos by 20% in 6 months.
- They needed new product-related keywords to rank on the first page of Google search engine result page (SERP) in 6 months.
- Lastly, they needed an SEO specialist with PPC, and Facebook ads experience to increase their online conversion by 15% in 30 days.
Solution:
Sujimoto – Chinedu Samuel developed and ranked 5 new brand keywords and improved the existing ones by 30%, above the target.
- I optimized 10 new local SEO keywords, and their Google My Business to appear first on the Google SERP.
- I developed new 10 product-related keywords and ranked them on the first page of Google SERP.
- I used Facebook and Google ads advanced targeting techniques to target the rich locations that can afford their luxury estates and improve their online conversion rate by 50%, above the target.